Category Archives: Marketing
How Investing in Content About Your Business Will Help a Creative Entrepreneur Thrive
When your business is based on your creativity, not all traditional marketing methods are likely to help you. Odds are good that there is a fairly specific clientele for what you’re selling and broadly advertising offers no guarantees that you’ll … read full post
10 Tips for Keeping a Marketing Budget Under Control without Going Crazy
Marketing your business is complicated enough without having to spend every minute fretting about the chance you might go over budget. Unfortunately, few of us have absolutely unlimited funds for promotion. That makes it necessary to spend at least some … read full post
6 Ways to Ramp up Production of Your Handmade Product
If you’re a one-man (or woman!) show, you know how hard it is to make a large quality of your handmade product for use in craft shows, in your Etsy shop, for wholesale and much more. Likely, what you make … read full post
60 Killer Places to Promote Your Handmade Business
If you want to spend more time promoting your crafty business with ease, look no further than our handly list of top quality places to concentrate your efforts in order to take your business from MEH to WOW in no … read full post
Simple But Solid Step-By-Step Guide to Using Twitter
You’ve heard it about a billion times, “you need to be on Twitter.” Yet every help article you’ve read just makes the idea of using Twitter to network with peers and find great leads more and more confusing. If you’re constantly asking … read full post
6 Easy Steps to Launching Your Etsy Mailing List
When you start a small business, there are so many marketing activities you can take part in that will positively (and on occasion, negatively) impact your business. But between Twitter and Facebook and branding and advertising – it can all … read full post
10 Websites that Can Help You Sell Creative Projects
Putting together creative projects that you can sell can be a fast way to earn money from your creative skills. The problem many creative professionals face, however, is that building a platform and marketing one’s work can be a time-intensive … read full post
Hubspot: An Outrighteous Product Review
One of the biggest challenges for small businesses is to market and attract new customers. One way to do that is through web site marketing. However, the biggest hurdle for many is to turn their website from a piece of … read full post
20 Easy Ways to Tweak Your Copy and Sell More Stuff
If you’ve ever examined the product pages of top Etsy sellers, you’ll often see that a common link between them is their item descriptions are close to flawless, helping them sell more, every time. I decided to examine around fifty … read full post