What’s America’s opinion of small businesses and their impact on the economy? Plus, is it time for your business to hire your own social media expert? All this and more in this week’s Round-Up!
Small Business News of the Week
Even though much of the news about small business is negative, it seems that audiences aren’t listening to it. Fox News reports that small businesses are trusted by Americans more than corporations and even the government.
The survey, conducted by the Princeton Survey Research Associates International, showed that 88% of respondents trusted the mom & pops of the nation compared to 67% of major companies and 41% of the fed. Although the major corporations received that 67% approval, just under half of respondents had no confidence in corporations to “do the right thing.”
Also interesting is half of respondents said that small businesses will be most important to the economic well being of the middle class over the next 50 years. It just goes to show that no matter how bad the news gets we always keep our heads up!
Around the Entrepreneur Web
Internet Sales Tax Coming Soon – Though online businesses have been fighting it, the Internet sales tax may make its debut nationwide soon.
Balancing Your Creative Mindset with Business Realities – Freelancers and creative sellers have to learn how to use both sides of their brain.
From Homeless to Biz Owner – An inspirational rags to riches story, showing anyone can make it as a small business owner when you try!
Staying the Same Costs Too Much – While changing your business may seem expensive, it may actually cost you more money when you don’t adapt.
Outright Community Speaks
How do I record charitable donations in Outright? – While Outright doesn’t currently support recording donations for tax purposes, there is a way to enter them.
Does Outright offer a reconciliation function? – Another common request we’re still working out. In the meantime here’s a workaround!
Have more questions or concerns? Stop by our Outright Customer Care forum!
Outright Pro Tip of the Week
Does your business have a dedicated social media expert? No matter how small your company is you need someone who knows what they’re doing on Facebook, Twitter, and the like. Also, perhaps more importantly, you need someone who has the time to worry about such things. If you’re busy selling and keeping up with bookkeeping, that person may not be you!
Even hiring someone part-time can do wonders for your online presence. A Facebook post here and a Twitter campaign there and you’ll probably see a boost in business.
Try to find someone who has expertise in the social media area you need the most. For instance, if your business needs a blog, find a strong writer. If you need someone to handle customer interaction, though, find someone who has a great personality and can “wow” everyone that comes on your Facebook page.
That’s all for today’s Outright Weekly Round Up.
